They do an amazing job at using bold colors and bold font choices. Everything and anything to capture the reader they do it brilliantly; especially if you are just in the store and you’re waiting in line and a cosmopolitan magazine and sitting there you can’t help but want to pick it up and see what is inside. The cover is always covered with bold color and bold font choices; the articles that are the juiciest always stick out the most and there is always an amazing celebrity on the front of it that just draws you in. It’s very admirable when a magazine isn’t scared to take chances.
Every issue is always different than the last; they aren’t scared
to try new things and use different set ups for each story. You can tell that
everything is chosen with such precision to make sure that each article goes
along with the pictures and that the color scheme also makes complete sense. Cosmopolitan
also isn’t scared to push the envelope especially since they are a racier
magazine with their sex tips and all.
It’s a nice mix of a lot. Each page is filled with a wide
variety of different articles which keeps the reader guessing on what will be
next; whether or not you are interested in the magazine or just reading it to
check out one story, you want to keep going to the end just to see what else
could pop up and that in my mind is an amazing magazine that knows how to get
their name out there and to stay out there.
When dealing with a successful magazine everything that goes
into it is very important. To be on top and to stay on top you can’t be scared to
take chances and use things that others would be scared to even think about. The
design and layout can make or break you, this is why cosmopolitan is the number
one woman’s magazine, because they know exactly what the reader wants and won’t
stop till they get it right.
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